Udrafter App Launch
Creative | Direction | Production | Editing | Activation support
There’s nothing we enjoy more than working with passionate people. So when Daryll from Udrafter asked us to help him launch his new platform, we jumped at the chance! Udrafter is an app designed to pair skilled students and businesses together to complete one off, paid jobs, helping businesses cut costs and, crucially, helping students gain valuable, relevant work experience while they study. Something we wish was around when we were at Uni.
The short we created for the launch portrays an all too relatable journey through student life, highlighting the ups and downs of uni and the very real challenge of finding employment at the end. We can’t wait to follow Udrafter’s progress over the next few years as they sweep the country, one uni at a time and set their sights on foreign soil!
“WE KNEW THE VIDEO WAS GOING TO BE GOOD, BUT WE WERE LIKE… THIS IS ALMOST TOO GOOD!”
DARYLL MORROW – MD, UDRAFTER